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Entrepreneurship
Entrepreneurship
Entrepreneurship
Helen Guo | The Cereal School
By Ryan Chatterton
May 26, 2020
Helen and her partner, Dylan, are the founders of The Cereal School, a company that’s single handedly transforming how you start your mornings. They loved cereal, but didn’t love the sugary, chemical-laden ingredients that came along with it. So, Helen and Dylan created the first protein-rich version of the popular breakfast food and replaced the synthetic components with natural ones. The Cereal School officially launched just under a year ago, and has successfully made cereal healthy again.
A New Kind of Cereal
Like most adults, Helen and Dylan used to love eating all sorts of unhealthy meals, but stopped once they were older. The more they thought about it, the more they realized this might not need to be the case. What if they could turn so-called bad food into good food?
“A lot of the junk foods we were eating as kids still remained junk foods,” Helen said. “We saw a huge opportunity in these nostalgic foods that people ate growing up, but then gave up.”
Everything you need to grow your store, all in one place
Everything you need to grow your store, all in one place
Everything you need to grow your store, all in one place
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